What happens when we AVOID talking about financial stress and financial pressure. 5-minute video inside.
A window to customers pre-purchase behavior
Story of a bear and jackal, and what lessons we get from there.
And the solution for these two facets. 11 Minute video
We must know the right as well as wrong reasons why customers buy.
How and why to ‘map’ people’s financial character (and save yourself from financially dangerous people)